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Overview


I led narrative visioning and helped craft overall planning strategy for Arup’s bid to expand NYC’s greenway network. I led workshops that helped our consultant team to think cohesively, worked with other planners to write a powerful and innovative project approach, and helped design the visual story of the proposal.

We placed within the top five finalists, and we heard from the client that they really enjoyed reading our approach.
RolePlanner, Creative Director

Activities site research
workshop facilitation
narrative strategy
creative direction
report writing

TeamDavid Green, Varanesh Singh, Brooke DuBose, James Francisco, Meghan Chang, Lee Altman, Jordan Cosby, Mike Lydon
ClientNew York City Economic Development Corporation (NYCEDC)

Date2024

LocationNew York, New York

StudioArup Cities, Planning & Design

PartnersSCAPE, Street Plans, Public Works Partners
John Moody is an urban designer & strategist specializing in experience design, creative placemaking & visual storytelling. Let’s connect!  ~ john.s.moody@gmail.com